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Web Strategist/Project Manager - Over 6 years experience in a broad array of web skills and technologies, including Web 2.0 as the emerging e-business platform, site and information architecture, visual design and search optimization, podcasts and blogging, project management. Collaborate with business units and content owners to deliver to marketing, campaigns and branding objectives. Author or contribute to Web governance models, site auditor for W3C Web Usability and Section 508 Accessibility compliance. Provide technical and content management support for external and developer portals. Developed database-driven applications, led teams of 3 to 40 (domestic and global remote) on various activities from front end to back end development to user engagement and employed current Web standards for optimum site performance and lower maintenance requirements. Founder,, Plone User Group, Austin, TX.


Independent Consultant Aug 2007 - Present

Project: Dec 2007

Technical Consulting and troubleshooting to Web Graphics team on Flash/XML development project and integration with MOS CMS (Microsoft Office Sharepoint Content Management System)

Project: Oct 2007 - Present

Technical and SEO consulting and troubleshooting for newly-launched kids healthy eating site, internet marketing strategic planning

Dynamic Computing Services Corp. (DCS) Apr - Aug 2007

Project: Austin Energy, ITT/Web & Quality Mgmt. Services Apr - Aug 2007

Ciber, Inc. Jul 2005 - Apr 2007

Project: BMC Software, Inc., Global e-Business, Feb 2006 - Present

Web Developer/Technical Lead - Co-author, new project scope document for video delivery site. Project Lead on three new Web 2.0 test development projects to replace or improve existing open source applications for corporate blogging and media delivery to enhance image within industry; streamline and improve topical search method; direct assigned resources. Technical site manager, publisher and lead web developer, TalkBMC. Consulting core team involved in selection of content management application to replace current systems, including Vignette6, for dotcom and Web 2.0 efforts. Created knowledge maps identifying/verifying current business/content owners and listing over 4000 obsolete/irrelevant/duplicated documents, systems and applications in place for all IT web activities for initial strategic planning phases for total dotcom redo. Author user and developer documentation, maintain data for disaster recovery document, conduct site audits and enforce best practices to maintain site integrity.

Project: Electric Reliability Council of Texas (ERCOT), Jul - Dec 2005

Senior Consultant Team Lead - Implemented Serena Collage CMS as part of total site re-architecture for non-profit organization ($130M revenues 2004) external and internal sites, delivering on time and under budget, including over $180K saved by integrating a separate, 2 year-old uninitiated project into the deliverables. Led web team in site and information architecture resulting in greatly improved site performance and usability. Assisted business units/content owners and project managers in identifying what and how content is to be delivered to the Web, including government required daily real-time reporting. Designed user interfaces for content contributors. Recommended and led strategy for successful batch migration of over 100,000 documents into the new CMS from a highly restricted server. Authored Web Patterns (web governance and publishing models), Developer and User Guides and conducted user training. Consult in selection and implementation of analytical model for internal search optimization. Received star consultant award for establishing highly positive vendor relationship with core project management, development and content teams.

Triangle Technologies, Inc. Jul 2004 - Jul 2005

Project: IBM/Tivoli Software Group, Team Lead, Web Developer

IBM/Tivoli, IBM/Security, developerWorks/Tivoli - Interfaced with Business and Content Owners to assess and update their content and better deliver to marketing campaign objectives. Managed large portal/portlets and high-visibility internal site and used several content management applications. Team Lead on OneX project, W3C Web Usability and Section 508 Accessibility Compliance audits, constructing best practices and compliance documentation for areas of responsibility., Community Moderator 2001 - 2004

Managed 4 large channels serving one of the largest communities online (approximately 20 million subscribed members, affiliated with NBC, MSNBC). Worked with channel producers (business units) to create and maintain revolving content for public messageboards and interactive events to grow membership. Directed 40+ remote, global volunteer staff. Interfaced with guest experts invited to large-scale chats; acted as vendor liaison. Technical support including troubleshooting user issues, database management, migration of channel data from Vignette to Prospero and enforcing terms of service upon community members.

Austin Community College, Austin TX 2001 - Present

Adjunct Faculty/Instructor, Webmaster Certificate Program online Deliver online courses in web technologies and concepts to candidates of the ACC Webmaster Certificate Program. First to propose and author course on Web 2.0 concepts and practical applications.

Entrepreneur 1998 - 2004

Turn key web design and site hosting services to business owners, non-profits and small municipalities. Assist in defining business requirements, delivery methods (e.g., traditional pages, blogs, media) and search engine optimization.

Other Experience

Experienced public speaker. Former upper level manager of multi-million-dollar operations in the financial services industry and first to establish local IT support for division. Trained over 1500 professionals and volunteers in various industries. Conducted business globally and set up systems overseas to enable student/parent communications back to the USA. Extensive international travel and multiple language experience.



Flash, Flash MX
Fireworks MX
Paint Shop Pro



Content Management Systems

WordPress (single and MU)
IBM developerWorks portal
Vignette/CMS Explorer
Others for communities

web technologies

New Media (blogs, podcasts, vblogs)
RSS, Aggregators
Metrics, SEO
DHTML, JavaScript
ColdFusion 4.5, MX
Dreamweaver, Dreamweaver MX
Other text editors
Java Applets
VBscript, Visual Basic



B.A., University of Southern California (USC), Los Angeles,CA
Graduate Studies: USC; American University, Beirut, Lebanon

other certificates

2006 Statewide Academy for Part-time Teachers
Northeast Texas Community College

capstone projects

Public Library
Liberty Hill Community Theater
City of Liberty Hill, Texas


HTML Writers Guild (HWG)
World Wide Web Artist's Consortium (WWAC)
World Organization of Webmasters (WOW), Charter Member, Austin, TX


Webmaster, Design and Media (2001):
Austin Community College, Austin,Texas

course certificates

Web Graphics
Advanced Web Graphics
Databases and Web Integration
ASP and VBScript I
Designing And Implementing Intranets
Interface Layout and Design for the Web
Multimedia Authoring for the Web



© Alysia Korelc 2006 All Rights Reserved